Virtue Labs

Smooth Shampoo

Cleanse, smooth, and control frizz with Virtue Labs Smooth Shampoo—a luxurious, lathering cleanser designed to tame frizz and restore manageability to medium to thick hair. Powered by Alpha Keratin 60ku®, this shampoo repairs rough cuticles and reduces friction between strands, leaving hair softer, shinier, and more resilient. Key Benefits Smooths frizz and seals the cuticle Strengthens and repairs damaged hair Enhances softness, shine, and manageability Colour-safe, vegan, and cruelty-free Free from sulfates, parabens, phthalates, synthetic dyes, and gluten Key Ingredients Alpha Keratin 60ku® – bio-identical keratin that binds to damaged areas Pink Pomelo – rich in vitamins A, C, B1, and zinc for vitality Phospholipids – derived from soybeans to fight frizz and humidity Gotu Kola – an Indian herb that promotes strength and lustre Grapefruit Extract, Tocopherol (Vitamin E), Madecassoside, Asiaticoside – antioxidant and soothing support Read full description
Regular price
$63.00
Regular price
Sale price
$63.00
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Size
Hair Concern
Frizz Prone
Description

Cleanse, smooth, and control frizz with Virtue Labs Smooth Shampoo—a luxurious, lathering cleanser designed to tame frizz and restore manageability to medium to thick hair. Powered by Alpha Keratin 60ku®, this shampoo repairs rough cuticles and reduces friction between strands, leaving hair softer, shinier, and more resilient.

Key Benefits

  • Smooths frizz and seals the cuticle
  • Strengthens and repairs damaged hair
  • Enhances softness, shine, and manageability
  • Colour-safe, vegan, and cruelty-free
  • Free from sulfates, parabens, phthalates, synthetic dyes, and gluten

Key Ingredients

  • Alpha Keratin 60ku® – bio-identical keratin that binds to damaged areas
  • Pink Pomelo – rich in vitamins A, C, B1, and zinc for vitality
  • Phospholipids – derived from soybeans to fight frizz and humidity
  • Gotu Kola – an Indian herb that promotes strength and lustre
  • Grapefruit Extract, Tocopherol (Vitamin E), Madecassoside, Asiaticoside – antioxidant and soothing support
Ingredients

Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Glycerin, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroyl Glycinate, Sodium Methyl Cocoyl Taurate, Glycol Distearate, Cocamide MIPA, Sodium Methyl Isethionate, Parfum (Fragrance), Keratin, Tocopherol, Asiaticoside, Madecassoside, Citrus Paradisi (Grapefruit) Fruit Extract, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Cyamopsis Tetragonoloba (Guar) Gum, Trimethylsiloxyamodimethicone, PEG-120 Methyl Glucose Dioleate, Hydroxyethylcellulose, Coconut Acid, Trideceth-12, Lactic Acid, C12-16 Alketh-9, Sodium Isethionate, Acrylates Copolymer, C11-15 Alketh-7, Lauric Acid, Zinc Laurate, Sodium Laurate, Sodium Acetate, Ethylhexylglycerin, Cellulose, Isopropanolamine, Phenoxyethanol, Citric Acid, Sodium Hydroxide, Sorbic Acid, Disodium EDTA, Sodium Chloride, Limonene, Linalool.

How to use

Apply to wet hair and massage into a rich lather. Rinse thoroughly. Follow with Virtue Smooth Conditioner for optimal results.

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Smooth Shampoo
Smooth Shampoo
Smooth Shampoo
Smooth Shampoo
Smooth Shampoo
Smooth Shampoo
Smooth Shampoo
Smooth Shampoo