Color Wow

Color Control Purple Mousse

Banish brassiness and boost your style in one simple step with Color Wow Color Control Purple Toning + Styling Foam. This innovative leave-in foam is a cleaner, kinder alternative to messy purple shampoos. It works to instantly neutralise unwanted yellow and brassy tones in blonde, grey, or highlighted hair while adding bounce and volume. Unlike traditional toning products that can stain or dry out the hair, this alcohol-free foam is mess-free and hydrating. It renews your colour's elasticity and brightness, leaving you with a fresh, sparkling blonde and a voluminous, healthy-looking style. Read full description

Regular price: $30.00
Regular price: ~~$50.00~~
Sale price: $30.00

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Hair Concern

Tone Correction

Description

Banish brassiness and boost your style in one simple step with Color Wow Color Control Purple Toning + Styling Foam. This innovative leave-in foam is a cleaner, kinder alternative to messy purple shampoos. It works to instantly neutralise unwanted yellow and brassy tones in blonde, grey, or highlighted hair while adding bounce and volume. Unlike traditional toning products that can stain or dry out the hair, this alcohol-free foam is mess-free and hydrating. It renews your colour's elasticity and brightness, leaving you with a fresh, sparkling blonde and a voluminous, healthy-looking style.

Ingredients

Aqua/Water VP/VA Copolymer Isobutane Propane Cocamidopropyl Betaine PEG-40 Hydrogenated Castor Oil Methyl Hydrogenated Rosinate Parfum/Fragrance Benzalkonium Chloride Diazolidinyl Urea Panthenol Amodimethicone Myristamidopropyl PG-Dimonium Chloride Phosphate Trideceth-12 Cetrimonium Chloride Iodopropynyl Butylcarbamate PPG-5-Ceteth-20 Linalool CI 60730 (D&C Violet 2) FORMULA# 502-2

How to use

Do not use on soaking wet hair. Ideally, use after shampooing and conditioning, on towel-dried hair.

Shake the bottle well.

Dispense a generous amount of foam into your palm.

Apply directly to the brassy areas or all over the hair.

Comb through to distribute evenly. Do not rinse.

Style as usual.

Features

Instantly neutralises brassiness: Subtle violet pigments work immediately to counteract yellow tones for a brighter, cooler blonde or grey.

Cleaner and easier than purple shampoo: A leave-in formula that won't stain your hands, shower, or towels.

Adds volume and bounce: Acts as a styling foam to give fine, flat hair a boost of body and fullness.

Alcohol-free and non-drying: A gentle formula that won't dry out or embrittle fragile, colour-treated hair.

Leave-in treatment: Continues to tone and style without rinsing, ensuring your colour stays fresh all day.

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