Curl Flo-etry Vital Natural Serum

Give your curls the moisture they crave with Color Wow Flo-etry Vital Natural Serum. This rich-oil blend is designed to moisturise strands from root to tip for instantly plump, plush, and juicy curls without any weight or greasy feel. It mimics the hair's natural oils, which often struggle to travel down the twists and turns of curly hair, to provide deep hydration where it's needed most. Powered by the proprietary Profaxil-18 Complex™, it breaks down rich oils like Jojoba, Pequi, and Coconut into micro-particles to penetrate deep into the hair strand, delivering weightless, non-oily hydration for frizz-free, glossy curls. Read full description

Regular price: $38.40
Regular price: ~~$64.00~~
Sale price: $38.40

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Hair Concern

Curl Definition

Description

Give your curls the moisture they crave with Color Wow Flo-etry Vital Natural Serum. This rich-oil blend is designed to moisturise strands from root to tip for instantly plump, plush, and juicy curls without any weight or greasy feel. It mimics the hair's natural oils, which often struggle to travel down the twists and turns of curly hair, to provide deep hydration where it's needed most. Powered by the proprietary Profaxil-18 Complex™, it breaks down rich oils like Jojoba, Pequi, and Coconut into micro-particles to penetrate deep into the hair strand, delivering weightless, non-oily hydration for frizz-free, glossy curls.

Ingredients

Aqua/Water, Behentrimonium Methosulfate, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, PEG-40/PPG-8 Methylaminopropyl/Hydroxypropyl Dimethicone Copolymer, Glycerin, Polyquaternium-37, Dipropylene Glycol, Simmondsia Chinensis (Jojoba) Seed Oil, Phenoxyethanol, Propylene Glycol Dicaprylate/Dicaprate, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Caprylyl Glycol, Caryocar Brasiliense Fruit Oil, Ceteareth-20, PPG-26-Buteth-26, PEG-40 Hydrogenated Castor Oil, PPG-1 Trideceth-6, Hydrolyzed Rice Protein, Fragrance/Parfum , Quaternium-33, Benzyl Alcohol, Tocopherol, Potassium Sorbate, Sodium Benzoate

How to use

Apply to wet hair.

Working section by section, smooth the serum through your hair.

Use your fingers or a comb to distribute the product evenly throughout the lengths.

Style as desired.

Features

Instantly plumps and hydrates: Delivering essential moisture to dehydrated curls for a juicy, healthy look.

Mimics natural oils: Replaces the natural scalp oils that can't reach the ends of curly hair.

Weightless, non-greasy formula: The "Naked Technology" feels like nothing is on the hair, leaving curls light and bouncy.

Defrizzes and adds gloss: smooths the cuticle for a frizz-free, high-shine finish.

Clinically proven to reduce breakage: Delivers 84% less breakage in just one use.

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